If you run a cafe in a bustling urban area you will know that it can be difficult to compete with all the many other such establishments operating nearby. Whilst offering meal deals and fantastic daily specials are of course important, you also need to find a way to make your cafe stand out from the others, and an outside seating area can also make it look inviting. Cafe barrier systems can allow you to do both of these things, and more, as we shall discover. Here’s why you should invest in one:
Staking A Claim: If your cafe is on a busy street with plenty of rivals with their own outdoor seating areas, you need to stake a claim to your patch. A robust barrier system will allow you to do this. After all, on a hot day consumers will want to enjoy the sun, and if you haven’t made sure of your bit of the pavement early enough there will be plenty of other places they can go to dine al fresco.
Differentiation: Your barriers can be printed with whatever graphics you choose, so make them as arresting and attractive as possible and you will create a welcoming place for customers to sit. These systems aren’t just about claiming a pitch – they’re about advertising too, and making your establishment stand out from the crowd. An attractive looking outside display is always going to draw people in.
Durability: Good quality cafe barrier systems are made from stainless steel and the graphics can be printed on wipe-clean PVC, meaning that they are weatherproof and highly durable. The initial investment may be higher for a better system, but you won’t have to be replacing it any time soon. In effect, you have a ready-made advertisement for your cafe that you can use as many times as you want. The systems can be customised to suit the location, so if you are in a particularly windy spot you should be able to request one made from mesh, which allows the wind to pass through it without being blown down.
Ease of Use: A cafe barrier system can be taken down very quickly at the end of the day and stored neatly away. This is important, because if left out at night it could easily be vandalised or stolen. It should also be light enough to be easily transported should your business be doing the catering for an outdoor event.
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