Attaching your Banner to your Chosen Surface

Vinyl banners are incredibly durable and can be a great use to those needing to advertise an event, function or business; especially if they are to be located outside. This type of banner is hard wearing and waterproof and the inks used tend to be UV resistant meaning you can reuse them time and time again. It is important to consider where you wish to locate your banners to get the most attention and this will influence the type of banner fixings that you use. The majority of signs will have holes in them which are then reinforced with metal rings at the corners, these are known as grommets, D or O rings. This provides a simple way to attach your banner to your chosen surface; however there are several other banner fixing methods that you could use.  

Hooks

These come in the form of plastic hooks and have a strong suction cup on the back or metal hooks that have screws on the end. If you are hanging the banner onto a hard surface then you may find that plastic hooks work the best but metal hooks work well if you wish to screw the banner into a wall or tree. Of course before you do either make sure that the owner of the property has given you permission to use your banner fixing.

Rope

It is also possible to use rope as a banner fixing to attach your sign to a building or tree. Simply loop your rope through the holes in the corner of your banner and tie a secure knot. You can then tie each end of the rope to a pole, hook or branch and securely knot into place.

Screws

If you would rather use screws and washers as a banner fixing for your sign then this is also possible. You will need to ensure that the banner has a specific size of grommets that will fit standard screws. In order to then attach the sign you simply need to place a washer over the screw and insert into each grommet. This particular method works well if your sign will be attached to the surface for a long period of time as it is not the quickest banner fixing method. 

Methods of Banner Fixing

Using banners for advertising can be a great way to attract custom to your event or business but it is important that you get the location correct and to think about banner fixing. There are a wide variety of banners and signs available and how they will attach is dependent upon the one that you choose.

Banner Frames

This type of banner fixing is perhaps one of the easiest ways to display your sign and has many different uses. Banner frames are in the main simple to transport as well as being straightforward to erect. This means that they are generally considered to be one of the most flexible and cost effective methods of banner fixing available on the market. What makes these so unique is that you can choose to display a banner from both sides of the frame so that people approaching from either side will see the same advertising. This type of banner fixing is designed to be hard wearing and reusable and is perfect for trade shows or events in which you set up a stall.

Roll-up Displays

If banner frames are not suitable for your needs then you could look at roll up displays as a method of banner fixing since they are equally as simple and easy to use. Again they are very easy to transport around and incredibly simple to erect since you just attach and un roll your banner; giving you instant advertising! You will normally find that this type of banner fixing consists of the main graphic panel which is often printed onto polyester to make it waterproof and long lasting. The mechanism for the roll up itself is usually high quality aluminium to give you a cost effective, hard wearing method of displaying your banner.

Magnetic Signs

This method of banner fixing is very different to the above two since it involves your sign being created out of magnetic sheeting so that it can adhere to a magnetic surface. What makes this so unique is that you can quickly and simply change your signs around and even have your banner fixing on a car or vehicle. They are incredibly durable and come with different finishes to give you the perfect interchangeable method of advertising. 

Getting the most from your Advertising Banners

If you have a business or are perhaps planning an event then you may find that advertising banners are a great way to gain attention and promote. There are a wide range of banners available in all different sizes so you are sure to find something that is suitable for your needs. Advertising banners can be extremely effective but it is important that you know how to get the best out of them; otherwise they can be easily overlooked.  

Choosing your Designs

One of the most important aspects to creating successful advertising banners is to make sure that you have an eye catching and effective design printed on them. You can either choose to create this yourself or hire a professional to help depending on your level of creativity. If you run a business then it is vital to include your business logo, name and business slogan if you have one in order to create some form of brand recognition. Be sure to keep the wording as succinct as possible so that people walking past can read it quickly. If it is too wordy they may well only read half of your advertising banners.

Choosing your Location

This is almost as important as the banner content itself since if you do not place your advertising banners somewhere where people will see them it defeats the point of using them. You could opt to place one or two banners outside of your office or the location for the event so that people are aware of where to find you, however also consider other areas too. For example place them in locations with good traffic both through people walking and driving as the more people you can get to view them the better. Try to place them in people’s general eye line so that they do not have to stop or look up to read them. 

When using advertising banners it is vital that you keep them looking clean and tidy as tatty signs can reflect badly on you. If they are helping to advertise a business then think about having several signs made and rotating them to keep people interested.

How to Use Advertising Banners Effectively

Advertising banners are a great way to promote businesses and events without having to spend lots of money. What makes them so great is that you can have any design you like printed onto them and they come in a range of sizes and styles to suit your individual needs. They are printed onto durable material using UV inks so that they stay looking good no matter what the weather conditions and can be used for many years. However it is not as simple as just printing a design onto advertising banners and hanging them up; you need to make sure that they are appealing and eye catching and located where people will see them.

1. Location

One of the most important aspects in using advertising banners successfully is that you hang them where there is lots of foot traffic and cars. This means that as many people as possible will see and read them. If you are located off the beaten track slightly then advertising banners can be a great way to draw people’s attention to where you are based. You may prefer to hang you banners on the side of a building but remember that they can also be attached to flag poles.

2. Selecting a Colour Scheme

This may not seem like an important factor but it is vital that your advertising banners look professional and are easy on the eye. Avoid selecting colours that will clash as this can automatically put people off reading your banner, however make sure that you choose colours that are not going to blend into the background and be ignored. If the sign is for a business then consider using your business colours for easy brand recognition.

3. Choosing a Font

The font that you decide to use is incredibly important since it needs to be large enough that your advertising banners can be easily read. Try not to pick an overly fancy font that is not going to be legible from a distance and be sure to choose a colour that stands out from the rest of your banner.

4. The Content

Although you need to make sure that you put all the relevant information on your advertising banners it is vital that you do not over crowd them and make them difficult to read. In the main people tend to read banners quite quickly and will not always stop to read every detail, so make sure that they can be read fast. 

Why you Should Consider Signs and Banners for Advertising

If you need to advertise a business or event then signs and banners are a great way as they really stand out to people. The one thing you do need to bear in mind is that if you have a dull and uninspiring advertising campaign with a boring design then this is not going to attract attention and will be a waste of time and money. Remember that first impressions count for a lot when it comes to running a successful business and the way in which you present yourself and your advertising will reflect to people how you run your business.

Using Signs and Banners

If you think about it, every business and company has signs and banners of some sort to let people know who they are, what they do and where they are located. It gives a professional look to the way in which they advertise and can help people to become more aware of them. All business will have designed their signs and banners so that they are completely unique and personal to them and these can then be used in a number of different ways.

What makes signs and banners so effective is that you can hang them outside of your business, down a main street or attach them to a van or car. Ultimately they can be attached to almost anything so they can be used in areas of high footfall where people will see them regularly. Banners can be made from different types of fabrics and materials so it is important to consider where you wish to hang yours. Many will be fully waterproof and UV resistant to keep them looking clean and smart and allowing you to use them over a long period of time.

You may also wish to use banners and signs at trade shows and events as they are a great way to draw people over to your stand. You can print pretty much whatever you like onto them so they can be a useful way of gaining brand recognition for your business if you keep the colours and logos the same. Just be sure not to make them too busy and keep the wording large and easy to read from a distance. Ultimately signs and banners are endlessly customizable making them available to all budgets.

Why Using Temporary Signage could Help your Business

Although the majority of businesses will need permanent signs for advertising there are occasions when you may wish to just use temporary signage instead. There are many times that this may be necessary, including for use on vehicles, but also if there is work going on, in or around your office and you need to redirect people or inform them what is happening.

Magnetic temporary signage can be used for a number of different reasons and they come in many sizes for use as temporary identifiers or for promoting products. They can then be attached to any type of magnetic material, allowing you quick but temporary adhesion.

1. Advertising on Vehicles

One of the most popular uses for temporary signage such as magnetic signs is on a vehicle. They allow you to promote your business name, logo and contact details for all to easily view on the side of your car or van. This is a great way to help advertise your business whilst you are out and about and can work out incredibly cost effective. By using this type of temporary signage it means that you do not need to use more costly paint or vinyl lettering on your vehicle and can choose to remove it as and when you wish.

If you happen to have several staff that use their own vehicles to travel to clients or make deliveries then this is the ideal way for them to help advertise the business. They can simply attach them when they are working and remove them when they are finished. You could also have just a few of this type of temporary signage made and then staff can share them depending on who is working that day.

2. Providing Temporary Information

Temporary signage comes into its own if you are carrying out any type of renovation or construction which could hide an entrance or exit. Attaching a sign with this new information onto a metal door is quick and easy and much cheaper then paying out for a more permanent sign. They can help to point people in the direction of where you will be working from at that point so you are still easy to find. If you are taking over new premises somewhere then temporary signage is a great way to tell people that you will be moving into the office shortly. This means that you can start advertising before you have even moved.

Making the most of your Temporary Signs

There are a number of reasons why you may decide that you need some temporary signs for your business. It may be that you are just testing the water to see if signs and banners work for you or it may be that you need some one off advertising or some temporary signs whilst renovations take place around your area of work. After all, advertising and making sure that people know who you are, what you do and any changes that may be occurring is vital to the success of your business so you do not want to miss out on a minute of advertising!

During the life of your business there may be times when you need to carry out refurbishments or perhaps just some maintenance work to the building. Throughout this period it can be useful to have temporary signs that let people know if you have moved or may be shut for a short while. You can choose to have whatever you like on your signs and they come in a variety of sizes; the key is to make sure people recognise it is your business and that they can be easily read. If your business is located within a shopping centre then you may find that hoardings can be a useful way of covering up your store whilst work is carried out. These can then have whatever message you wish to convey printed on them. You could also consider placing digital prints onto the windows and doors.

1. Using Magnetic Signs

Of course there are many other occasions that may require temporary signs and a great way to tackle this is to use magnetic signs. These are ideal if you have a van or car that you may use to transport items around or to visit clients and signs like these allow you to advertise on the move! This is a fantastic way of making your advertising much more mobile. This type of sign will affix to your car, or to a metal door on a building, and can be removed and replaced as many times as you wish. This allows you to rotate your advertising to keep peoples attention as well as requiring minimal signs as you can simply place them on whichever vehicle is being used that day.

2. Posters

If you are looking for cheaper types of temporary signs that can be easily transported and placed anywhere, then posters may be the answer. They are particularly suitable for use at trade shows, for exhibitions or to place in shop windows and doors. If you wish to use them outside then they are also come in a variety of finishes to make them weather resistant.

Temporary Signs for Vehicles

If you are planning on hosting a special one off event, need to inform people about a temporary move or simply wish to have some form of advertising that can easily be moved then you may like to consider temporary signs. As with all types of advertising signs and banners the size and design of your temporary signs needs to be carefully considered so that they are easy to view and have an immediate impact.

Temporary signs can be made from materials that are resistant to certain weather conditions so that they stay looking good and can be reused again. You can choose to have almost any type of design or logo on them as well as choosing the style and colour of lettering so that they really blend in with your business. Signs such as these can easily be fitted wherever you want them and temporary signs may range from something as simple as a banner or poster to a magnetic sign.

1. Magnetic Temporary Signs

Magnetic signs are one of the most popular types of temporary signs around and they come in a range of shapes and styles to suit your needs. They attach securely to magnetic surfaces and can be quickly and easily removed with no mess and placed onto another surface if required. In the main they are used to provide advertising on vehicles such as a car or van that may be delivering goods so they can be removed at the end of the day. They are especially usefully if you wish to use your temporary signs on more then one vehicle or if you like the idea of changing your advertising regularly to keep it fresh and appealing to customers.

2. Roof Top Signs

These types of temporary signs are more commonly used to advertise on top of a car roof for businesses such as driving schools and delivery vans. They are incredibly easy to fix and remove and can transform a normal everyday vehicle into a professional looking work vehicle. They can be used in all types of weather conditions and are designed to fit securely so they do not move when the car is moving.

What is Temporary Signage?

Using signs is a great way to help advertise and promote a business and let everyone know what you do and where you are located. Without them you could be missing out on many potential customers who would otherwise be unaware of your existence. There are a whole range of different signs and banners depending on your needs and they can be placed on windows, on the sides of walls, on cars or down on the side of your office, however sometimes you may find that you need some form of temporary signage instead.

1. Why Use Temporary Signage?

Temporary signs are one of the cheapest forms of advertising that you can buy and has the added benefit of being long lasting and durable; meaning that you can reuse it over and over again. They are particularly useful in situations where you need to let people know of a temporary move or change to your working hours or location. This could be due to works being carried out on the premises in which your office location moves. They can also be used to advertise a one off promotion or event in which you want to limit the amount of money that you spend on your advertising but without losing the impact. You can quickly and easily remove the sign when you are finished with it and store it away for future use.

2. Types of Temporary Signage

Temporary signage comes in a number of different forms including magnetic signs that you can attach to a vehicle or door and banners and posters that can be attached to the side of your building or outside of an office. If you use a vehicle of some sort to visit clients or deliver items, but it is not solely for that purpose, then using temporary signage such as a magnetic sign can be the ideal way to help promote without having to permanently have the business name on the vehicle.

Banners and posters can be easily displayed in your office window or door or be used at a trade show to tell people what they need to know. Both options can be incredibly cheap and have the benefit of being reusable.

When to Use Vinyl Banners

When to Use Vinyl Banners

There are a wide range of uses for vinyl banners but they are predominantly used to provide advertising for either a business or an event that may be taking place. Vinyl banners are incredibly versatile and allow you to select whatever graphics or wording you require on a banner size to suit you. They are also reusable, easy to transport and store and are designed to be both waterproof and UV resistant to keep them looking new and professional no matter what the weather conditions. The one thing you will need to keep in mind is to choose a design and colour that is eye-catching but still simple and quick to read, make sure you provide all the information but to not make it overly wordy.

1. Advertising at Events

Vinyl banners are the perfect form of advertisement for a trade show, event or festival that may be taking place, since they can be located almost anywhere. If you really wanted them to stand out at an outdoor event then you could choose vinyl banners that attach to a pole so they can be seen from a distance. Many people choose to place them outside of the venue where the event is to be held so that people know exactly where to go. If you are using them for a show then they can be a quick and easy way of letting people know what you do or sell so they are more likely to come over and see you.

2. Advertise Outside a Shop

If you run a business and have a shop or office somewhere then vinyl banners are a great way to alert people to your location. You can also use them to promote any special offers or deals that you may be running to help entice people to come in and see you. Without advertising many people would be unaware of your presence and carry on walking past, so this is the perfect way to quickly and effectively let people know who you are. Be sure to keep your signs in your business colours and try to include the logo to help people build up brand recognition!

Why Use Vinyl Banners?

There is no better way of advertising a business or promoting an event then with vinyl banners. They are a great way of gaining peoples attentions and can be used both inside and outside depending on your requirements. Used outside they can be attached to a pole or lanyard which is a fantastic way of making your advertising stand out from others, as well as being very visually obvious to the public.

1. Choosing Vinyl Banners

Vinyl banners come in a variety of shapes and sizes including triangular which can be much more eye-catching then something more traditional. You can choose whatever size you wish and they allow you to have graphics, images, logos and wording printed on in the colours that you choose. Be sure to select something that is visually appealing, provides all the information that people will require and that looks professional.

Banners such as these are incredibly hard wearing and will last you many years since they can be made waterproof as well as UV resistant to be able to withstand any type of weather condition. Generally most vinyl banners will be made out of a sturdy heavy weight PVC material to give them extra wear and tear.

If you decide that you wish to use vinyl banners for a trade show or exhibition then you will find that they are incredibly flexible and therefore portable and may be rolled or folded up to allow easy transportation.

2. Uses of Vinyl Banners

Vinyl banners are often used to promote school events, businesses or events within a town. Often they will be displayed outside the venue as well as on buildings and walls. You may also have seen them at large sporting events, placed around the grounds. Many businesses will take them to shows and exhibitions as part of their display to make them stand out from others and let people easily see what it is they do. They can also be useful for displaying any offers or promotions that may be running.

Overall vinyl banners are incredibly reasonably priced and can offer you the high visibility that you need for your advertising. They are long lasting and very durable and can be used time and time again, making them cost effective in the long run.

Why Using Temporary Signage could Help your Business

Although the majority of businesses will need permanent signs for advertising there are occasions when you may wish to just use temporary signage instead. There are many times that this may be necessary, including for use on vehicles, but also if there is work going on, in or around your office and you need to redirect people or inform them what is happening.

Magnetic temporary signs can be used for a number of different reasons and they come in many sizes for use as temporary identifiers or for promoting products. They can then be attached to any type of magnetic material, allowing you quick but temporary adhesion.

1. Advertising on Vehicles

One of the most popular uses for temporary signage such as magnetic signs is on a vehicle. They allow you to promote your business name, logo and contact details for all to easily view on the side of your car or van. This is a great way to help advertise your business whilst you are out and about and can work out incredibly cost effective. By using this type of temporary signage it means that you do not need to use more costly paint or vinyl lettering on your vehicle and can choose to remove it as and when you wish.

If you happen to have several staff that use their own vehicles to travel to clients or make deliveries then this is the ideal way for them to help advertise the business. They can simply attach them when they are working and remove them when they are finished. You could also have just a few of this type of temporary signage made and then staff can share them depending on who is working that day.

2. Providing Temporary Information

Temporary signage comes into its own if you are carrying out any type of renovation or construction which could hide an entrance or exit. Attaching a sign with this new information onto a metal door is quick and easy and much cheaper then paying out for a more permanent sign. They can help to point people in the direction of where you will be working from at that point so you are still easy to find. If you are taking over new premises somewhere then temporary signage is a great way to tell people that you will be moving into the office shortly. This means that you can start advertising before you have even moved.

Banners - Helpful Info About Buying

If you have a need for colour banners, the internet can help you in several ways. It can help you:

• Get ideas for designs for banners 
• Help you learn about materials and care instructions 
• Help you find a reputable company to deal with

A full colour option is a good idea when you want your banner to make a statement. Today's printing processes allow you to print a lot of information on a banner. Info you might include could include company name, event, slogan, phone number, contact information, website URL, slogan or tag line, and more.

Some people opt for economy banners that contains just a single colour and some basic printing. Even an economy banner can be made of durable material and printed with high quality so that the inexpensive banners can last as well as be UV tolerant for use outdoors.

Beyond traditional banners, you can frame them or have roll up signs that are easy to display and quite easy to store and transport as well.

When buying banners online, whether they are done in colour or advertised as inexpensive, cheap, or an economy style, here are some tips for finding the right option:

• An established presence. Sure, new companies often deserve a chance to prove themselves but in many cases, a consumer wants to deal with an established professional as this can put them at ease. Knowing that a company has been in business for a long time can give you peace of mind, particularly if you're looking to order rush banners or are ordering a banner for a mission critical scenario where you cannot afford to hope and cross your fingers that the results will be good ones.

• Guaranteed satisfaction. The company you deal with should have an established guarantee. You should know, before you place an order, what the terms and conditions are so that there are absolutely zero surprises (except, of course, for a pleasant surprise where the quality is even better than you had hoped for and, perhaps, that delivery is faster than you expected.)

• Good communication. If you ask a question or ask for a quote, you want speedy and thorough answers that ooze with professionalism.

When arranging for any sort of banners or signage, the company you deal with should be helpful, knowledgeable, and demonstrate that they are capable. Once you're satisfied with an initial delivery, you can look at options for further products and services that they can help you with. Look for a solid level of professionalism and some positive testimonials and consider doing a small order to test out the waters with a new company before relying on them for a large or mission critical project.

A Well-Made Banner Looks Good and If Cared For, Will Last

Some signs and banner styles are meant for being used for just a short period of time. Others are used for long term or used repeatedly and are intended and designed to last. Spending money on a banner? If you buy the right one and care for it properly it will be a great and durable marketing and advertising investment. Whether you're hanging it permanently or planning to bring it out for specific occasions, the right choice of materials, a solid company supplying it, and the right care and storage will mean that you'll own signage you can use and re-use.

One way to make sure that a banner lasts is to make sure you buy it from a company that cares about quality. Look for an established banner and sign company who offers a lot of products and who has an established reputation in your local area. Doing a bit of due diligence to make sure you are dealing with a solid company will help you get the results you are hoping for and it will help you buy the right banner for your needs.

How do you buy the right banner?

Talk to a company about what you're using it for. Questions they may ask could include:

• Where will the banner be used? (An indoor versus an outdoor version could dictate the materials used) 
• How big do you want it to be? 
• Would you prefer colour or black and white? 
• What does it need to say?

Once you receive a quote and confirmation of the design, the process can begin. The right outcome should result in something that suits your needs and if you indicated you wanted something reusable, you should be able to store it and keep it looking good for the next time you plan to use it.

Caring for a Banner

When you care for a banner you will maximise its lifespan. When buying it, talk to the provider about specific care instructions.

Here are some tips:

• Roll it when storing, rather than folding. Rolling will help prevent creases and will help keep printing in tact. Ensure it's dry before storing and if possible, store in a sealed tube.

• If it needs to be cleaned, talk to the sign company to find out how to clean it without damaging any printing on the banner. Some versions can be power washed and hung to dry. Others require special cleaning.

• Follow directions for hanging it. Certain substances might require special kits, such as if you're affixing it to brick, for instance. Do your best to equally distribute the load by balancing the way the banner is hung. Look at some alternative hanging options as well, such as banner frames.

The sign right company combined with the right material used and production / printing process should result in your being pleased with the results and not just happy to use the banner in the future but also a resulting ability to use that banner long term or repeatedly, if desire

Types of Banners and Signs You Might Be Interested In

If you're looking for customised banners and signs, there are a lot of different options available. Some of these options may be ones you're already using in your signage or your marketing but there may be some options here that you haven't yet explored. Here are several of those options:

Colour Banners

Colour banners are highly popular and quite effective. They can be displayed on your walls, suspended from ceilings, suspended outdoors, and they can hang from your building's exterior, too. The great thing about colour banners is that they're an excellent blank canvas that you can do a lot with. They can be excellent marketing tools if you use a great design and work with a company that can produce high quality results.

Economy Banners

Your banner doesn't have to always have a splash of several colours in order for it to be an effective tool. Some banners and signs simply need to say something and be noticeable. Economy banners can be very effective. You'll even find eco friendly options, too.

Roll Up Displays

Roll up displays are compact signs and they are portable. These can make excellent portable marketing signage that you can take anywhere. They're great for traveling salespeople who attend conferences and tradeshows and can work well at corporate events.

Pavement Boards

Pavement boards, also known as sandwich boards, can be pre-printed or can be made as a white board or a chalk board. These signs allow you to share information with others in a great way. They're used in restaurants, theaters, and other venues.

Magnetic Signs and Vehicle Graphics

If you want to transform something into a marketing tool, you can do it with magnetics, stickers, and vinyl graphics. A vehicle can be a great mobile marketing tool. You can add signage, such as a sign on top of a taxicab or you can add vinyl stickers or magnetic signs for vans to the side and vehicles can even be thoroughly wrapped with graphics. Whether you have one car or a fleet of cars, sign and banner companies can help you use magnets, vinyl, or stickers / decals on a number of things.

Are you looking for help with banners and signs. Companies specialised in this area can help with advice, can provide design information, and can be an extended marketing team member who works with you to create the signage that will meet your needs. Whether you need a free standing sign, a banner that hangs outside, or some other signage, talk to a professional sign company about the right product, fixing of the signage, and the best process for serving your needs

Planning Your Restaurant Opening? Signs and Banners Are Important

Do you own or run a restaurant and need new signage? Whether you're planning a renovation, a re-opening, or your very first grand opening, signage for a restaurant is important. Banners and signs can draw attention that you are open for business and they can help you illustrate specific things as well as draw in a crowd out of sheer curiosity.

Outside Signage

A new sign that is displayed on the building of your restaurant can draw attention to your restaurant being open for business or offering something new, interesting, and / or exciting. Signs on the front of the location, such as a pavement board, and neon "open" signs are all signs that will drive people to the restaurant to try it out or give it an other go. If you're doing a renovation, new outdoor signage can be a great way to spark interest and a brand new and different sign will get the attention of locals who have possibly grown to become numb to your old signage. Make sure it's big enough, bold enough, and that it suits the vibe you're trying to emulate for your restaurant. A professional may be able to help with logo design and general signage design if you're already in business but want to re-launch with something new and fresh.

If you think about when Gordon Ramsay goes out to help restaurant owners, his re-launches almost always include a facelift of some sort and this often includes a bold new sign. New signage or a new banner will spark curiosity.

Banners

Banners can highlight an opening or re-opening of a restaurant. A banner can also indicate a big sale or specific event that your restaurant is hosting. Banners can be displayed both indoors and / or outdoors and you might even use them for local marketing events to bring awareness to your restaurant. There are a wide variety of styles and options available and they can be custom printed or lettered to include slogans, logos, contact information, and more.

Internal Signage

Internal signage can be appropriate for a number of reasons. Whether it's to inform punters of something, to remind staff of something, or simply to decorate your restaurant with more marketing material, it's often a necessity and it can definitely be a worthwhile investment.

Need help figuring out what your best options are for signs and banners? There are established companies who can help you with a plethora of options that can help you whether your restaurant is brand new or simply in need of some new and fresh signs.

Market Locally - Banners Can Help

Creative use of banners can be really smart. Here are a few ways you can use banners to draw attention to your business locally. If you're trying to market to a local business, you will get the best results if you actively market to people. Banners are just one way to draw attention to your business but can be an excellent way to get attention so that you have an opportunity to sell your wares.

On Your Building

Got a special deal or event going on? Why not advertise it with a banner? Banners can be put on the exterior of your building to show people that there's a sale or other special event on. A splash of colour and an enticing tag line could reel people in. If you're in a high traffic area, your signage consisting of more than just your logo can tell people why they need to consider stopping in to see you.

At Local Community Events

If you cater to a local audience, why not get involved in some local events that will give you an opportunity to build your brand? Consumers today like to feel connected with companies. A holiday parade could be somewhere that you can display banners, such as on a float or by having a marching band walk your company's banner. Consider handing out some sort of marketing gift to people with your logo on it.

Or, why not host a charity barbeque?  A quality vinyl banner, along with the smell of barbequing meat, will draw a crowd in and let people know which company is responsible for the event. Any opportunity to market locally could be a good thing for your business.

Internally

Hanging banners internally can be good for morale. Remind staff of a goal or something that's upcoming. Internal banners can be economic, too. They don't necessarily need to be as durable, for instance, as banners that you would use to display your business to customers.

Trade Shows and Conferences

Are there tradeshows happening locally? Or, is your business travelling elsewhere to attend a tradeshow or conference? Draw attention to your booth with a high impact sign or banner. Consider a freebie to give away as well, to make your presence a bit more memorable to attendees. If you simply give out a brochure, you aren't going to be as memorable as if you give out a stress ball, mug, t-shirt, or cap.

Investing in a Banner for Advertising? Some Things You Should Know

If you are thinking about buying a banner and / or having it custom printed, you'll want to choose a banner that is well made and that will suit your needs. Read on for some information to consider when buying banners.

Banner Benefits

Banner advertising can work really well if you want to draw attention. The right combo of material and graphics can make a splash at an event or when displayed publicly.

A banner can help you get noticed outdoors or get noticed when you're advertising indoors --- such as at a trade show, for instance. Not only can this sign bring people over but it can also tell them things. Depending on the size you purchase, you can provide a lot of information to people as well as use this as a branding tool, by listing your website or phone number.

Carefully consider your layout before ordering it. The right font, the right colour, and the right spacing are important for a good outcome that will help you represent your company or your event in a way that makes you proud.

Looking at Types of Banners

There are many types of banners available. You can purchase a specific type and you can, of course, design a customised banner as well. Yours can be full colour or black and white or it could contain a text and graphics combo. You can even have an eco-friendly option made with sustainable bamboo fibre, recyclable polypropylene or vinyl banners. Look at several options to see what's available. You might start the process with one style in mind and find something else that works better. Many companies that sell these will post examples on their website to give you an idea of some great options.

Some banner options are suitable for use either indoors or outdoors and some are made with materials or printed on in a way that makes them more susceptible to the elements so would be more ideal for indoor use only. Get educated about the materials offered so you can make the right choice for your situation. A good company will help you determine the right product for your needs and in keeping with your budget.

If you want something durable, you'll want to ask for metal eyelets in lieu of plastic, for instance. There are many ways to hang banners as well so talk to your sign company about what you are using it for and they can provide advice to help it meet your needs now and potentially in the future.

A company that cares about quality and customer service will provide you with several options. A great advertising banner that could be used for a long time to come becomes an investment rather than an expense.

Eco-Friendly Advertising Banners

The green revolution is ever present and many companies, in particular, are finding themselves under scrutiny for their attention or lack thereof to green or eco-friendly initiatives. Various areas can be green in the way that you do business and you can use eco conscious advertising banners to demonstrate your commitment to being green.

You might not have given much thought to the sorts of advertising collateral you use. You want it to be effective and cost effective. But have you thought about the fact that using environmentally friendly advertising materials also makes a positive statement to everyone you do business with?

Signs and advertising banners are used on a regular basis for many companies. If you are purchasing a banner or sign, whether your event is eco friendly inspired and related to a green initiative or not, choosing something sustainable or recyclable is a smart idea. Whether you're hosting a green event or you simply want to be sure your company consistently exhibits a commitment to being environmentally friendly, signs and banners are another area that can demonstrate your commitment.

Many companies do internal launches for being more environmentally friendly to educate their staff on conservation of company resources and kicking off an educational event in this area can be done well if you're using eco-friendly marketing materials such as recyclable paper, doing digital advertising to save trees, and perhaps using an advertising banner in the office that serves to remind staff of the company's firm commitment to be greener.

In advertising, banners can often be made with sustainable, recyclable, and recycled materials. Today's options include polypropylene fabric, which is 100% recyclable and bamboo fibre, over 99% biodegradable and you can work with bamboo that isn't treated with pesticides to further demonstrate the company's conscious decision to be as green and earth friendly as possible. Beyond eco friendly advertising banners, you might also be interested in eco friendly roll up displays that are made with bamboo fibre.

If your company gives preference to earth friendly practises, you will probably want to work with companies who take a stand on environmental issues and who lead by example. When choosing an advertising banner or printing company to deal with, look for their commitment by checking for some of the following initiatives:

• Offering an eco friendly option 
• Demonstrating a commitment to avoiding harsh chemicals wherever possible 
• Indications that the company does its best to conserve energy in manufacturing and printing processes 
• Demonstrates a commitment to employee health and safety through business practises.

Signs and banners are used in public to make a statement about your company to customers, to business partners, and even to your own internal staff. Using environmentally friendly business practises wherever you can makes sense for how your customers and business partners will see you. This area is very important to make companies and consumers. If you need advertising done, talk to your sign printing company about environmentally friendly banner options.