Thursday 14 July 2011

Planning Your Restaurant Opening? Signs and Banners Are Important

Do you own or run a restaurant and need new signage? Whether you're planning a renovation, a re-opening, or your very first grand opening, signage for a restaurant is important. Banners and signs can draw attention that you are open for business and they can help you illustrate specific things as well as draw in a crowd out of sheer curiosity.


Outside Signage
A new sign that is displayed on the building of your restaurant can draw attention to your restaurant being open for business or offering something new, interesting, and / or exciting. Signs on the front of the location, such as a pavement board, and neon "open" signs are all signs that will drive people to the restaurant to try it out or give it an other go. If you're doing a renovation, new outdoor signage can be a great way to spark interest and a brand new and different sign will get the attention of locals who have possibly grown to become numb to your old signage. Make sure it's big enough, bold enough, and that it suits the vibe you're trying to emulate for your restaurant. A professional may be able to help with logo design and general signage design if you're already in business but want to re-launch with something new and fresh.
If you think about when Gordon Ramsay goes out to help restaurant owners, his re-launches almost always include a facelift of some sort and this often includes a bold new sign. New signage or a new banner will spark curiosity.
Banners
Banners can highlight an opening or re-opening of a restaurant. A banner can also indicate a big sale or specific event that your restaurant is hosting. Banners can be displayed both indoors and / or outdoors and you might even use them for local marketing events to bring awareness to your restaurant. There are a wide variety of styles and options available and they can be custom printed or lettered to include slogans, logos, contact information, and more.
Internal Signage
Internal signage can be appropriate for a number of reasons. Whether it's to inform punters of something, to remind staff of something, or simply to decorate your restaurant with more marketing material, it's often a necessity and it can definitely be a worthwhile investment.
Need help figuring out what your best options are for signs and banners? There are established companies who can help you with a plethora of options that can help you whether your restaurant is brand new or simply in need of some new and fresh signs.

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